“No one under 25 drinks coffee anymore. Just Pepsi. They pour it on their Frosted Flakes.”
This is an actual ad Jim Henson did for Wilkin’s coffee in 1958. The ad is both strangely violent and quirky but it’s no wonder Don was skeptical that he could make coffee cool to the young folks when he was handed the Martinson account. Henson also did a series of muppet ads for Martinson coffee in 1962.
Enter the hip young ad men with some breezy Bossa Nova.
“All these people come to see the White House and they see practically nothing that dates back before 1948,” Mrs. Kennedy said in a September 1, 1961 interview with Hugh Sidey of LIFE Magazine. “Every boy who comes here should see things that develop his sense of history. For the girls, the house should look beautiful and lived-in. They should see what a fire in the fireplace and pretty flowers can do for a house; the White House rooms should give them a sense of all that. Everything in the White House must have a reason for being there. It would be sacrilege merely to ‘redecorate’ it — a word I hate. It must be restored — and that has nothing to do with decoration. That is a question of scholarship.”
This law of physics slogan is way less whimsical than ‘the carousel’ campaign depicted at the end of season 1. Pretty deft repackaging of such a banal object, Mad Men writers! You can see more dreary Kodak ‘Wheel’ ads here. Oh, of course we’ll link to it, even though you’ve committed it to memory.
Through Julius Shulman’s lens, the architecture of Southern California became iconic images of modernism. His photographs heralded the glamor and casual elegance of a lifestyle and architecture that has become revered worldwide. Focusing on the desert paradise of Palm Springs, which was his seminal crucible, this book presents his masterpieces.
When in doubt: just go with her to Palm Springs and cool out.
Related: Curves of irreverence
“Looks good. By the way it has Julian Koenig’s fingerprints all over it.”
Don delivers this backhanded compliment to the painfully hip young pitchmen (the kid with the greaser hair and the Austrian twink) in Season 2. Koenig was a ‘legendary’ ad man of the sixties. He came up with the ‘Lemon’ campaign for Volkswagen — the ad which Don and co. enviously snark on— and the indelible/catchy Timex’s slogan (‘Takes a licking keeps on ticking’). Koenig has been in a year 40 year pissing match with his former creative partner George Lois, the creative mind behind Esquire’s most iconic covers (Incidentally, Esquire is still dry humping Louis’ ideas.)
Above is another Keonig ad . And this is a clip of a This American Life segment did on the Koenig and Lois rivalry. It’s called ‘Mad Man’ and it is dope.
When a hobo comes to teeny-flashback Don’s farm in during season 1, the hobo scribbles some drifter-grlyphics in chalk to other vagabonds passing by. Did you know that an official Hobo Code was put into writing? At the Annual Convention Congress of the Hoboes of America held on August 8, 1894 at the Hotel Alden, 917 Market St., Chicago Illinois, the ‘boes came up with some rules to live by.
